Welcome to Day 3 of our 10-Day Social Media Challenge!
Please use #10DaySMChallenge when sharing on social media.
Here is an overview of what we will be doing during this challenge:
Day 3 – Hashtags Matter
Day 4 – Events & Promotions
Day 5 – Content Themes
Day 6 – Inform your followers (Let your followers know what’s happening right now)
Day 7 – Evergreen posts (Tell new fans about your best stuff from the past)
Day 8 – It’s not all about you
Day 9 – Images, quotes, and inspiration
Day 10 – Wrapping it all up
One way that content is organized on social media is with hashtags (a pound sign # followed by one or more words).
Whether you’re posting to Instagram, Facebook, Twitter or other platforms, including hashtags will help people find your content. #10DaySMChallengeClick to tweet
Including hashtags in your posts is easy. Simply find the hashtags you want to use, and add them at the end of each post with the hashtag symbol, like this: #business #socialmedia #virtualassistant.
Keep in mind that on most platforms, it’s a good idea to include no more than two or three hashtags. On Twitter especially, hashtags can quickly eat up your allotted 140 characters.
Aside from the most common hashtags, you might also consider creating your own unique hashtag. Business coach Carrie Wilkerson uses this technique to help brand herself with the hashtag #carrieon.
NOTE: If you want more detailed information about hashtags on Twitter, purchase Ruth’s e-book – Learn Twitter: 10 Intermediate Steps.
Other Helpful Information
- Rock Social Media in 30 Minutes a Day (Infographic)
- 8 Social Media Marketing Mistakes to Avoid
- Finally! A Checklist for Social Media Marketing that Actually Helps