1001 Ways to Market Your Books Archives

Establishing and Marketing Your Company – 1001 Ways #2

By Ruth L Snyder | February 9, 2017 |

A mission statement is strategic in marketing your company. If someone asks, "What do you?" do you have a concise, powerful answer?

[tweet_box design=”default” float=”none”]A mission statement is strategic in marketing your company. If someone asks, “What do you?” do you have a concise, powerful answer? #marketing[/tweet_box] “Any institution worth its salt, any service worth its salt…ought to have a mission that’s brief, that says it all, and that everybody knows.” – Robert Coles, The Ongoing Journey…

Diving into Marketing

By Ruth L Snyder | January 3, 2017 |

1001 Ways to Market Your Books by John Kremer has some great ideas. Twice a month I will be sharing some nuggets from the book. Let’s start with some fundamentals of marketing (covered in Chapter 1): If you want to sell books, you have to motivate readers to buy them. The two most important activities…