book marketing Archives - Ruth L Snyder

5 Ways to Get Clarity on Your Expertise

By Ruth L Snyder | February 2, 2021 |

Are you clear about what expertise you bring to your book topic? It’s important to have clarity on your expertise and unique contributions so that you can stand out in our noisy marketplace. Did you know that there are over 4 million books published every year? The average author only sells 200 copies of their…

5 Ways to Effectively Market your Book

By Ruth L Snyder | June 6, 2014 |

For the past several weeks I’ve had the opportunity to learn more about book marketing from many different authors. Dvorah Lansky put together The Book Marketing Challenge with a diverse cast of authors who took turns sharing marketing ideas that have worked for them. Some of the strategies I knew about, but having access to…